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| Typical Online Business Case Study... |
| In this case study we are going to imagine that we have a business selling 'garden furniture' (random example) which has an online presence in the form of a company website also selling the products. |
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What we aim to do is discover three high value keywords which we would like to rank for in Google to create more traffic, leads and revenue.
Once we have found them, we could either use our knowledge of SEO to rank for them, or outsource this part to a company offering Search Engine Marketing services. (Note: This type of company would charge hundreds of dollars for the following research... with IMeye, it's something YOU can do in just 30 seconds!)
To begin, we login to IMeye and select the following columns - Keyword Phrase, Keyword Difficulty, Monthly Searches (Phrase Match) and Keyword Length.
Then we select the following parameters...
| Keyword Phrase: |
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We enter 'garden furniture' |
| Monthly Searches: |
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Set to a minimum of 2,000 searches a month |
| Keyword Length: |
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Minimum of 2 words for each keyword phrase |
| Keyword Difficulty: |
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Set to 'Moderate Competition' |
You can see the screenshot of the result below. What we have come up with are a number of great keywords that are relevant, have good amounts of traffic and would be relatively easy to rank for in Google. Next step, start the SEO process. That's all there is to it!

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| Ecommerce Marketing |
| Find a new market, analyze traffic and competitors, then discover commercially viable PPC keywords with high volume. |
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| Affiliate Marketing |
| Increase traffic to an affiliate review website by creating 'feeder sites' that'll rank in Google for longer tail keywords. |
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| Product Creation |
| Identify a niche market in which to create a Clickbank product & find opportunities your affiliates can use to make you sales. |
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| Google Adsense |
| Uncover keywords with large volume, low competition, in high paying Adsense niches that you can quickly rank for in Google. |
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| Typical Online Business |
| Discover three high value keywords that you can rank for in Google to create more leads, conversions and revenue. |
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